is an advertising model in which a company compensates third-party
publishers to generate traffic or leads to the company’s products and
services. The third-party publishers are affiliates, and the commission
fee incentivizes them to find ways to promote the company.
- Affiliate marketing is a marketing scheme in which a company
compensates partners for business created from the affiliate's marketing
- Digital marketing, analytics, and cookies have made affiliate marketing a billion-dollar industry.
- Firms typically pay affiliates per sale and less frequently by clicks or impressions.
three main types of affiliate marketing are unattached affiliate
marketing, involved affiliate marketing, and related affiliate